Leading Group in distribution, logistics & manufacturing

Embracing the sustainability ethos, Ardi Ardak recently led an inspiring planting session at HOLDAL Group, inviting HOLDALIANS to delve into the world of eco-conscious agriculture.

Amidst the socio-economic crisis, the Environment and Sustainable Development Unit (ESDU) at the Faculty of Agricultural and Food Sciences (FAFS) at AUB, in collaboration with the Lebanese League for Women in Business (LLWB), the Food Heritage Foundation (FHF) and Ziko House, introduced a distinctive initiative on February 82, 2020-Ardi Ardak. This initiative is about more than just providing small-scale producers with knowledge, resources, and marketing channels or urban consumers with access to local healthy produce. It promotes sustainable, eco-friendly agricultural practices and innovative food processing, bridging the gap between innovation and traditional authentic production.

The significance of this planting session extended far beyond the mere act of sowing seeds. It was a powerful reminder of the transformative power of individual action in the fight against environmental degradation. By choosing to grow their produce, participants ensured access to healthier, safer food and took a meaningful step towards reducing their carbon footprint and promoting a more sustainable lifestyle.

The advantages of homegrown agriculture are not just environmental; they're personal, too. By eliminating the need for harmful pesticides and synthetic fertilizers, gardeners can create thriving ecosystems that support biodiversity and soil health. But the most rewarding aspect is the deeper connection to the natural world that growing your own harvest fosters, instilling a sense of gratitude for the Earth's abundance.

As participants dug their hands into the rich soil and tenderly nested seeds into their homes, they forged a land that would sustain them in the coming days and months.

In a world that often feels fraught with uncertainty, Ardi Ardak's planting session served as a reminder that each of us has the power to effect positive change. By embracing sustainable practices in our everyday lives, we can cultivate a future that is abundant and regenerative.

In a dazzling display of innovation and luxury, Phyto unveiled their latest packaging, promising a pampering experiences like never before. 

The event took place at Ritage Garden, on the 28th of February, transported the guests to a world where indulgence and rejuvenation intertwined seamlessly. Each element of the event was meticulously curated to ensure that every sense was tantalized and every expecation surpassed. 

Against the backdrop of botanical beauty, Phyto's brand-new packages took center stage, dazzling onkookers with their exquisite design and promise of unparalleled efficacy. From luxurious hair masks infused with rare botanical extracts to revitalizing serums formulated to nourish and restore, each product was a testament to Phyto's commitment to excellence. 

In a world where self-care is more important than ever, Phyto's new packaging offer a sanctuary of indulgence in the midst of our busy lives. With each luxurious product, Phyto invites us to slow down, to reconnect with nature, and to treat ourselves to the pampering we deserve. 

So, as you embark on your own journey to radiant hair and revitalized spirit, remember the promise of Phyto's newest packages: to pamper like never before, and to embrace the beauty of nature's embrace. 

Lacoste, renowned for its timeless elegance and iconic designs, recently hosted an exclusive in-store activation at its ABC Achrafieh and Dbayeh Branch locations. 

This event was a celebration of the special bond between mothers and daughters, accentuated with expert styling advice from the esteemed fashion consultant, Roula Kehdi. 

Mothers and daughters alike gathered to explore Lacoste's meticulously curated collections. From classic polo shirts to sophisticated dresses, the brand's signature pieces adorned the racks, promising a perfect blend of style and comfort for every generation. 

Roula Kehdi shared invaluable styling tips and tricks, transforming simple ensembles into statements of sophistication. From mastering the art of layering to incorporating bold accessories, her insights empowered mothers and daughters to embrbace fashion as a form of self-expression, fostering confidence and creativity along the way. 

The synergy between Lacoste, Roula Kehdi, and the attendees culminated in an unforgettable experience, encapsulating the brand's commitment to fostering moments of connection and inspiration. As mothers and daughters departed with newfound styling prowess and cherished memories, they carried with them the essence of Lacoste, ready to embark on their own stylish adventures. 

Hackett, the renowned British luxury brand, recently hosted an exclusive event at Central Station in Mar Mkhael, Lebanon, introducing its three signature fragrances: Absolute, Bespoke, and Essential. This event was a unique blend of olfactory exploration and mixology, where guests could indulge in a sensory journey through scent and taste.

The evening kicked off with an introduction to Hackett's fragrances, each designed to evoke a different mood and personality. With its bold and masculine notes, Absolute appealed to the modern gentleman seeking sophistication and confidence. On the other hand, Bespoke exuded elegance and refinement, catering to those with a taste for bespoke tailoring and timeless style. Essential, with its fresh and invigorating aroma, was perfect for the man who embraces adventure and spontaneity.

Following the fragrance presentation, guests were treated to an interactive mixology class led by expert bartenders. From smoky whiskey infusions to floral gin concoctions, the cocktails were a sensory delight, perfectly complementing the diverse range of scents.

Hackett's fragrance mixology event offered a refreshing take on luxury. By combining the art of perfumery with the craft of cocktail-making, guests were treated to a multisensory experience that engaged both mind and spirit.

Whether discovering their signature scent or mastering the art of mixology, guests left Central Station feeling inspired and invigorated, ready to embark on their own olfactory and gustatory adventures.

The dazzling lights and Cityline of Dubai set the stage for an unforgettable gathering - the L'Oréal Middle East Annual Convention.
This was more than just an event; it was a celebration of dedication, passion, and success.

As distributors from the GCC and Levant regions came together, it was an opportunity to reflect on the milestones of the past year and honor the L'Oréal team's achievements. 

One group that truly stole the show was the L'Oréal Dermatological Beauty (LDB) department. Their efforts were recognized with many awards - Best Sales Representative Levant, Best Role Play for CeraVe, Best Performance Achievement and Growth, and the Success Story: Medical Best Practices.

But the spotlight didn't stop there. The L'Oréal Luxury Division (LLD) made waves by being named the Most Resilient Country in the region. It was a testament to their unwavering spirit and determination, even in the face of adversity.

Of course, a celebration would only be complete with recognizing the Professional Product Division (PPD); their dedication was acknowledged with the Appreciation for Contribution award.

Looking ahead, the team at L'Oréal Middle East is poised for even greater success. With innovation as their compass and passion as their fuel, they're ready to continue pushing boundaries and setting new standards in the beauty industry.

In the end, it's not just about the awards or the accolades; it's about the journey and the people who make it worthwhile. Here's to another year of magic, growth, and endless possibilities.

HOLDAL Group is the official distributor of L'Oréal LDB, PPD, and LLD products in Lebanon.

L'Oréal products in Lebanon (CeraVe, Kerastase, La Roche Posay, Vichy, L'Oréal Professionel, Matrix, Biolage)

Michael Cera's recent escapade at a New York pharmacy, where he was spotted signing bottles of CeraVe, has finally been demystified.
The actor's intriguing affiliation with the skincare brand was unveiled during the Super Bowl, where their collaborative ad stole the spotlight.

In the commercial, Cera amusingly dubbed CeraVe his personal cream, even giving it his signature twist: "Cera-ve."
The advertisement, a delightful blend of satire and drama, showcased Michael getting a massage while pondering CeraVe's magical moisturizing prowess on human skin.

With witty lines like "Let my cream hydrate you", the commercial was a mixture of entertainment while delivering its message. It concluded with Cera presenting his idea to the board. "I think it would be really nice if people think I made this," he said, followed by the brand's clarification that it's formulated by dermatologists, not by the actor himself.

This humorous yet informative advertisement has garnered recognition online. Many consider it the standout commercial of the Super Bowl and applaud the clever partnership between Cera and CeraVe.

Find the full ad here!

Reference: https://finance.yahoo.com/news/best-worst-super-bowl-commercials-130000704.html?guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAHJKhrrPVBbSWcZbxJTqmerLLcBtuHo33b2BGDXwyW7TCrFshzwZWqmX8gGxsz3vQMyOC16ZbnxwnwdZmh0UQsF-HQRpBeHBbaDmkgrAq08UPS0TuNKu9Mbj27og2rbvwQAZPhlXwGvm8sLZnNuTLK_WyX7sZkwi8q5BTgDpJz7-

At HOLDAL, we care about our community's mental health and wellbeing, especially working moms, this is why we want to give you tips on mental load. 

How to reduce your mental load? 

1. Be aware of your mental load

In many complex situations that impact our daily well-being, the first step is to accept the situation. 

2. Communicate with your partner and those around you

Communicating with your partner is key to explain your feelings and what you are going through (stress, insomnia, etc.). 

3. Change your habits 

If you're experiencing mental overload, changing your habits will be lifesaving. 

Take a moment to list everything you do on a daily basis. Then try to identify what is essential and what is "good but necessary".

4. Reallocate tasks more fairly

The last (but not least) step in your process: reallocate your tasks! You might be tempted to think "I'm keeping this task because I know how to do it, I'll do it faster" and yet you need to relieve yourself of the burden to avoid another overload. 

To read more about parenting tips, check out the full article on Mustela.

Shop Mustela's full collection on MyHoldal.

Despite the various challenges we have been facing in Lebanon, we are proud to announce that women’s representation, empowerment & leadership improved across multiple dimensions in HOLDAL Group.

According to the World Bank Case Study, and thanks to our committed shareholders and forward looking enablers, HOLDAL gender diversity results exceeded local standards.

To view the full article, click here or copy the link: https://cutt.ly/oXU1jeI

HOLDAL بيان لدحض الإتهامات الباطلة بحق مجموعة شركات
NOVALAC في ملف حليب الأطفال

Arabic Press Release

A statement to refute the false accusations against Holdal Group concerning NOVALAC - Baby Milk Formula

English Press Release

Pupa launches the Rock & Rose collection with the international makeup artist Federico Lucci among a fun atmosphere and colorful setting.

April 2019 – Fratelli Rossetti chose the Fuorisalone to present a limited edition characterized by a heel handmade & heartmade, co-designed with Beirut designer Nada Debs. Sixty exclusive pieces in two versions – off white and red nubuck – will be available only at Fratelli Rossetti boutiques in Milan, Beirut and online.

Nada Debs, exploring the signature craft of contemporary mother-of-pearl inlay in natural solid walnut wood, creates a unique heel featuring a zig-zag pattern. The lines of the illustration symbolize the heartbeat of Milan and Beirut, two buzzing sister cities, both creative hubs on the world design map.

“I met Nada on one of my travels to Beirut, a city that I love for its intellectual vivaciousness” says Diego Rossetti, President of the Milanese brand. “I visited her studio and became fascinated with her ability to combine design and craft, values that we shared. This is how this limited edition was born”.

Nada Debs will also be taking over the windows design of the flagship store at 1, Montenapoleone in Milan from Friday, April 5^th and throughout the following days of Salone del Mobile until Sunday, April 21 2019.

On Thursday, April 11^ththe boutique host an opening event with a DJ-set and wine tasting, starting at 6:30PM. The wine partner for the event will be Guido Berlucchi, which shares with Fratelli Rossetti the same quality-driven pursuit and Made-in-Italy qualities. During the evening it will be possible to taste Berlucchi ’61 Franciacorta Satèn, a wine that is soft, mellow and silky on the palate: an exceptional choice for an aperitif, both inside and outside the glass.

Nada Debs is a Lebanese designer living and working in Beirut. Nada grew up in Japan, studied design at the Rhode Island School of Design in the United States and has spent significant periods of time living and travelling the world, finding connections between different cultures. In her work, each detail recalls one of her experiences. In essence, she captures the power of the human hand to tell stories that touch the heart. She calls her approach: handmade & heart made.

Fratelli Rossetti was founded in 1953 in Parabiago, a town just outside Milan, thanks to the visionary genius Renzo Rossetti. 

LACOSTE, the French lifestyle brand known for its crocodile logo, iconic polo shirts and sport-inspired premium casual wear present a new premium store concept.

As part of LACOSTE label’s strategy to elevate and reflect a stronger brand identity throughout its territories as well as continue its premiumization in its global markets, the concept firstly appeared in the UK, a market where it has seen consistent growth over the last five years and one which it sees as its major influencer market to the rest of the world, before a global roll out through 2017.

“The new LACOSTE store is designed to create a unique human and customer experience. It is the synthesis of the brand and its creator, René Lacoste, in one location: the Club” explains Thierry Guibert, LACOSTE CEO. “The Club’s atmosphere is evident even before entering. Open in order to let the light in, the layout is reminiscent of a tennis court - the green concrete panel is a nod to René Lacoste’s tennis practice wall”.

Once our only light source by nightfall, today candlelight is a warm welcome, a soothing presence, a fragrant accompaniment to life’s most exceptional atmosphere, during a beautiful private dinner held by Holdal Group, at the Résidence des Pins on Tuesday, November 15. Chosen for its historical significance and embodiment of the French “Art De Vivre”, and in the presence of His Excellency Mr. Bruno Foucher, French Ambassador to the Lebanon, the location played host to S.T. Dupont VIP clients who had the chance to discover the Maison’s first luxury candle lighter, “The Wand” in a unique and chic setting. Holdal Group, in celebration of soon 60 years of partnership with S.T. Dupont, launched “The Wand” for the festive season in exclusivity with their oldest partner, Milord, dating back over 50 years.

In celebration of not one but two anniversaries for S.T. Dupont; the 75th anniversary of the iconic lighter and the 57th anniversary of the brand’s partnership with Holdal Group, a private reception took place at the Residence des Pins on Tuesday, November 15.

Chosen for its historical significance and embodiment of the French “Art De Vivre,” the location played host to a wide guest list of VIP clients, distinguished partners and media influencers who had the chance to discover a unique and chic setting.

The event, which was framed in an ambiance of elite cigar lounge, showcased a retrospective exhibition of the lighter’s rich heritage dating back to 1941, with special emphasis on Haute Creation lighters specifically launched for the 75th anniversary It was also the ideal occasion to release the Lebanon Limited Edition set, which included a lighter, an ashtray and a cigar cutter, all engraved and numbered.

24 Park Avenue, Karagulla Building Beirut Central District Tel: +961 1 975 444 SNBSL Building Dbaye Highway Tel: +961 4 402 156 http://www.st-dupont.com/

Patek Philippe Boutique was inaugurated in a specially designed garden-like setting in Foch Street at the heart of Beirut on Thursday, June 2nd by President of Patek Philippe Mr. Thierry Stern and CEO of Holdal Group Mr. Raymond Abou Adal.

This boutique, which is the fruit of a 62-year long partnership between Cadrans and Patek Philippe, is a showcase for the brand admired by Lebanese watch lovers. Guests enjoyed a welcoming atmosphere as they discovered the Beirut limited edition of the World Time watch (reference 5130R), specifically designed for this occasion.

Patek Philippe Boutique Beirut · 152 Foch Street · Central District · Tel. 01-975 333 · www.cadrans.com.lb