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  • Fratelli Rossetti x HOLDAL Group: 20 Years of Elegant Fashion
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    Fratelli Rossetti x HOLDAL Group: 20 Years of Elegant Fashion

    On the 9th of May, Fratelli Rossetti and HOLDAL Group commemorated two decades of partnership in style and elegance. The event after the Milan Fashion Week 2024 served as the ideal platform to unveil FR’s latest Fall Winter collection, celebrate the enduring bond, and honor our long partnership. 

    At the heart of Fratelli Rossetti’s success lies a dedication to craftsmanship and attention to detail passed down through generations. Founded by Renzo Rossetti and continued by his sons Diego, Dario, and Luca, Fratelli Rossetti embodies the essence of Italian luxury, seamlessly blending artisanal techniques with contemporary design to create exquisite and enduring shoes. 

    The event, which took place at ABC Achrafieh, welcomed Mr. Diego Rossetti and esteemed guests, VIP clients, and loyal supporters to an evening filled with sophistication and celebration. Against the backdrop of the FW24-25 collection, guests indulged in drinks and conversation, sharing in the joy of fashion and camaraderie. 

    Guests were treated to a unique experience as they explored the boutique in Beirut and were transported into the world of Fratelli Rossetti, where every shoe tells a story of excellence. From classic designs to avant-garde creations, the collection showcased the depth of the brand’s artistic vision, inviting guests to immerse themselves in the beauty of Italian craftsmanship. 

    05.09.2024
  • HOLDAL x USJ - School Competition

    In line with our dedication to youth empowerment and entrepreneurship, we ent...

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    HOLDAL x USJ - School Competition

    In line with our dedication to youth empowerment and entrepreneurship, we enthusiastically engaged in the fourth consecutive school entrepreneurship competition hosted by USJ Business School.

    With the theme "The Best Business Idea to Navigate Crises," the event attracted 80 outstanding projects from more than 400 high school students across 30 Lebanese schools.

    Our Chief Sustainability Officer (CSO), Maissa Abou Adal Ghanem, played a pivotal role as a jury member, bringing valuable expertise to the selection process. Furthermore, MyHoldal generously provided gift vouchers for the winners, offering tangible support to these aspiring innovators.

    05.09.2024
  • Join the 19.8 Movement: Making Every Step Count for Lebanon's Future

    In the wake of the devastating Beirut blast on August 4th, a global movement ...

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    Join the 19.8 Movement: Making Every Step Count for Lebanon's Future

    In the wake of the devastating Beirut blast on August 4th, a global movement emerged, rallying individuals from all corners of the world to join hands in solidarity with Lebanon.

    The 19.8 Movement, aptly named after the surface area of Beirut, called upon people to participate in a sports challenge, channeling their efforts towards supporting social causes and aiding the rebuilding and revitalization of Lebanon's capital.

    This year, the focus of the challenge is on securing healthcare for the most vulnerable in Lebanon. As the nation continues its journey towards recovery, the need for accessible and reliable healthcare has never been more crucial.

    We are delighted to announce that HOLDAL, a steadfast supporter of humanitarian causes, is once again teaming up with Together Li Beirut, a nonprofit organization dedicated to rebuilding Beirut and uplifting its communities. Together, we aim to make a tangible difference in the lives of those in need.

    HOLDALIANS will participate in the event happening on the the 15th of May at HOLDAL HQ's newest Wellness at the Top haven.

    04.25.2024
  • HOLDAL Group Invites Young Artists to Transform Wellness Haven

    Hey there, young artists!

    We're super excited to share a special oppo...

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    HOLDAL Group Invites Young Artists to Transform Wellness Haven

    Hey there, young artists!

    We're super excited to share a special opportunity with you all. 

    Here at HOLDAL Group, we're gearing up to spice up the walls of our brand-new Wellness at the Top Court in our office's 6th floor at Dekwaneh. And guess what? We want you to be a part of it! 

    Are you an aspiring artist bursting with creativity? Well, we're on the lookout for talent, and we think you've got what it takes. 

    All you need to do is send us your artwork samples at helloholdalians@holdalgroup.com. 

    If your work catches our eye, it could be featured in our space, covering a whopping 180 square meters. 

    We've got a brick wall and a painted wall, each measuring 90 square meters, just waiting for your unique touch. 

    So let's team up and make some magic happen! 

    Join us at HOLDAL Group, and together, let's bring these walls to life with our creativity!

    04.24.2024
  • WeCare Team 1st Anniversary: Fostering Mental Health Awareness at HOLDAL.

    On the 22nd of April, the WeCare team - a team of HOLDALIANS who have the wil...

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    WeCare Team 1st Anniversary: Fostering Mental Health Awareness at HOLDAL.

    On the 22nd of April, the WeCare team - a team of HOLDALIANS who have the willingness to support other HOLDALIANS through their knowledge, experience, and some even through their education of psychology - commemorated a significant milestone, their 1st anniversary. 

    This special occasion brought together HOLDALIANS in a collective effort to prioritize mental health discussions. 

    Throughout the day, various stations were set up, each dedicated to shedding light on critical mental health topics such as stress, depression, and bullying at the workplace. Attendees engaged in open conversations, sharing personal experiences and insights. 

    The event fostered a sense of understanding and solidarity as participants tackled tough subjects like burnout and PTSD. It served as a reminder of the imporrance of addressing mental health challenges in the workplace. 

    Following the insightful discussions, the WeCare team came together to cut the anniversary cake, symbolizing their unwavering commitment to supporting the team at HOLDAL through every challenge and triumph. 

    As WeCare looks ahead, we anticipate many more years of fostering a culture of empathy and support at HOLDAL, one conversation at a time. 

    04.22.2024
  • Zari3et Albe - Planting Seeds

    Embracing the sustainability ethos, Ardi Ardak recently led an inspiring plan...

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    Zari3et Albe - Planting Seeds

    Embracing the sustainability ethos, Ardi Ardak recently led an inspiring planting session at HOLDAL Group, inviting HOLDALIANS to delve into the world of eco-conscious agriculture.

    Amidst the socio-economic crisis, the Environment and Sustainable Development Unit (ESDU) at the Faculty of Agricultural and Food Sciences (FAFS) at AUB, in collaboration with the Lebanese League for Women in Business (LLWB), the Food Heritage Foundation (FHF) and Ziko House, introduced a distinctive initiative on February 82, 2020-Ardi Ardak. This initiative is about more than just providing small-scale producers with knowledge, resources, and marketing channels or urban consumers with access to local healthy produce. It promotes sustainable, eco-friendly agricultural practices and innovative food processing, bridging the gap between innovation and traditional authentic production.

    The significance of this planting session extended far beyond the mere act of sowing seeds. It was a powerful reminder of the transformative power of individual action in the fight against environmental degradation. By choosing to grow their produce, participants ensured access to healthier, safer food and took a meaningful step towards reducing their carbon footprint and promoting a more sustainable lifestyle.

    The advantages of homegrown agriculture are not just environmental; they're personal, too. By eliminating the need for harmful pesticides and synthetic fertilizers, gardeners can create thriving ecosystems that support biodiversity and soil health. But the most rewarding aspect is the deeper connection to the natural world that growing your own harvest fosters, instilling a sense of gratitude for the Earth's abundance.

    As participants dug their hands into the rich soil and tenderly nested seeds into their homes, they forged a land that would sustain them in the coming days and months.

    In a world that often feels fraught with uncertainty, Ardi Ardak's planting session served as a reminder that each of us has the power to effect positive change. By embracing sustainable practices in our everyday lives, we can cultivate a future that is abundant and regenerative.

    03.28.2024
  • Phyto Launches New Packaging

    In a dazzling display of innovation and luxury, Phyto unveiled their latest p...

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    Phyto Launches New Packaging

    In a dazzling display of innovation and luxury, Phyto unveiled their latest packaging, promising a pampering experiences like never before. 

    The event took place at Ritage Garden, on the 28th of February, transported the guests to a world where indulgence and rejuvenation intertwined seamlessly. Each element of the event was meticulously curated to ensure that every sense was tantalized and every expecation surpassed. 

    Against the backdrop of botanical beauty, Phyto's brand-new packages took center stage, dazzling onkookers with their exquisite design and promise of unparalleled efficacy. From luxurious hair masks infused with rare botanical extracts to revitalizing serums formulated to nourish and restore, each product was a testament to Phyto's commitment to excellence. 

    In a world where self-care is more important than ever, Phyto's new packaging offer a sanctuary of indulgence in the midst of our busy lives. With each luxurious product, Phyto invites us to slow down, to reconnect with nature, and to treat ourselves to the pampering we deserve. 

    So, as you embark on your own journey to radiant hair and revitalized spirit, remember the promise of Phyto's newest packages: to pamper like never before, and to embrace the beauty of nature's embrace. 

    02.28.2024
  • Lacoste's Croc-tastic Mother's Day Styling!

    Lacoste, renowned for its timeless elegance and iconic designs, recently host...

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    Lacoste's Croc-tastic Mother's Day Styling!

    Lacoste, renowned for its timeless elegance and iconic designs, recently hosted an exclusive in-store activation at its ABC Achrafieh and Dbayeh Branch locations. 

    This event was a celebration of the special bond between mothers and daughters, accentuated with expert styling advice from the esteemed fashion consultant, Roula Kehdi. 

    Mothers and daughters alike gathered to explore Lacoste's meticulously curated collections. From classic polo shirts to sophisticated dresses, the brand's signature pieces adorned the racks, promising a perfect blend of style and comfort for every generation. 

    Roula Kehdi shared invaluable styling tips and tricks, transforming simple ensembles into statements of sophistication. From mastering the art of layering to incorporating bold accessories, her insights empowered mothers and daughters to embrbace fashion as a form of self-expression, fostering confidence and creativity along the way. 

    The synergy between Lacoste, Roula Kehdi, and the attendees culminated in an unforgettable experience, encapsulating the brand's commitment to fostering moments of connection and inspiration. As mothers and daughters departed with newfound styling prowess and cherished memories, they carried with them the essence of Lacoste, ready to embark on their own stylish adventures. 

    03.19.2024
  • Hackett's British Experience

    Hackett, the renowned British luxury brand, recently hosted an exclusive even...

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    Hackett's British Experience

    Hackett, the renowned British luxury brand, recently hosted an exclusive event at Central Station in Mar Mkhael, Lebanon, introducing its three signature fragrances: Absolute, Bespoke, and Essential. This event was a unique blend of olfactory exploration and mixology, where guests could indulge in a sensory journey through scent and taste.

    The evening kicked off with an introduction to Hackett's fragrances, each designed to evoke a different mood and personality. With its bold and masculine notes, Absolute appealed to the modern gentleman seeking sophistication and confidence. On the other hand, Bespoke exuded elegance and refinement, catering to those with a taste for bespoke tailoring and timeless style. Essential, with its fresh and invigorating aroma, was perfect for the man who embraces adventure and spontaneity.

    Following the fragrance presentation, guests were treated to an interactive mixology class led by expert bartenders. From smoky whiskey infusions to floral gin concoctions, the cocktails were a sensory delight, perfectly complementing the diverse range of scents.

    Hackett's fragrance mixology event offered a refreshing take on luxury. By combining the art of perfumery with the craft of cocktail-making, guests were treated to a multisensory experience that engaged both mind and spirit.

    Whether discovering their signature scent or mastering the art of mixology, guests left Central Station feeling inspired and invigorated, ready to embark on their own olfactory and gustatory adventures.

    02.20.2024
  • A Glance into the L'Oréal Middle East Annual Convention in Dubai

    The dazzling lights and Cityline of Dubai set the stage for an unforgettable ...

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    A Glance into the L'Oréal Middle East Annual Convention in Dubai

    The dazzling lights and Cityline of Dubai set the stage for an unforgettable gathering - the L'Oréal Middle East Annual Convention.
    This was more than just an event; it was a celebration of dedication, passion, and success.

    As distributors from the GCC and Levant regions came together, it was an opportunity to reflect on the milestones of the past year and honor the L'Oréal team's achievements. 

    One group that truly stole the show was the L'Oréal Dermatological Beauty (LDB) department. Their efforts were recognized with many awards - Best Sales Representative Levant, Best Role Play for CeraVe, Best Performance Achievement and Growth, and the Success Story: Medical Best Practices.

    But the spotlight didn't stop there. The L'Oréal Luxury Division (LLD) made waves by being named the Most Resilient Country in the region. It was a testament to their unwavering spirit and determination, even in the face of adversity.

    Of course, a celebration would only be complete with recognizing the Professional Product Division (PPD); their dedication was acknowledged with the Appreciation for Contribution award.

    Looking ahead, the team at L'Oréal Middle East is poised for even greater success. With innovation as their compass and passion as their fuel, they're ready to continue pushing boundaries and setting new standards in the beauty industry.

    In the end, it's not just about the awards or the accolades; it's about the journey and the people who make it worthwhile. Here's to another year of magic, growth, and endless possibilities.

     

    HOLDAL Group is the official distributor of L'Oréal LDB, PPD, and LLD products in Lebanon.

    L'Oréal products in Lebanon (CeraVe, Kerastase, La Roche Posay, Vichy, L'Oréal Professionel, Matrix, Biolage)

    02.20.2024
  • CeraVe by Michael Cera?

    Michael Cera's recent escapade at a New York pharmacy, where he was spotted s...

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    CeraVe by Michael Cera?

    Michael Cera's recent escapade at a New York pharmacy, where he was spotted signing bottles of CeraVe, has finally been demystified.
    The actor's intriguing affiliation with the skincare brand was unveiled during the Super Bowl, where their collaborative ad stole the spotlight.

     

    In the commercial, Cera amusingly dubbed CeraVe his personal cream, even giving it his signature twist: "Cera-ve."
    The advertisement, a delightful blend of satire and drama, showcased Michael getting a massage while pondering CeraVe's magical moisturizing prowess on human skin.

     

    With witty lines like "Let my cream hydrate you", the commercial was a mixture of entertainment while delivering its message. It concluded with Cera presenting his idea to the board. "I think it would be really nice if people think I made this," he said, followed by the brand's clarification that it's formulated by dermatologists, not by the actor himself.

     

    This humorous yet informative advertisement has garnered recognition online. Many consider it the standout commercial of the Super Bowl and applaud the clever partnership between Cera and CeraVe.

     

    Find the full ad here!




    Reference: https://finance.yahoo.com/news/best-worst-super-bowl-commercials-130000704.html?guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAHJKhrrPVBbSWcZbxJTqmerLLcBtuHo33b2BGDXwyW7TCrFshzwZWqmX8gGxsz3vQMyOC16ZbnxwnwdZmh0UQsF-HQRpBeHBbaDmkgrAq08UPS0TuNKu9Mbj27og2rbvwQAZPhlXwGvm8sLZnNuTLK_WyX7sZkwi8q5BTgDpJz7-

    02.12.2024
  • Mustela - Sharing the Mental Burden of Parenting: Tips for Less Stressful Days

    At HOLDAL, we care about our community's mental health and wellbeing, especia...

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    Mustela - Sharing the Mental Burden of Parenting: Tips for Less Stressful Days

    At HOLDAL, we care about our community's mental health and wellbeing, especially working moms, this is why we want to give you tips on mental load. 


    How to reduce your mental load? 

     

    1. Be aware of your mental load

    In many complex situations that impact our daily well-being, the first step is to accept the situation. 


    2. Communicate with your partner and those around you

    Communicating with your partner is key to explain your feelings and what you are going through (stress, insomnia, etc.). 

     

    3. Change your habits 

    If you're experiencing mental overload, changing your habits will be lifesaving. 


    Take a moment to list everything you do on a daily basis. Then try to identify what is essential and what is "good but necessary".

     

    4. Reallocate tasks more fairly

    The last (but not least) step in your process: reallocate your tasks! You might be tempted to think "I'm keeping this task because I know how to do it, I'll do it faster" and yet you need to relieve yourself of the burden to avoid another overload. 

     

    To read more about parenting tips, check out the full article on Mustela.

    Shop Mustela's full collection on MyHoldal.

    05.25.2023
  • Advancing Gender Diversity through Effective Anti-Sexual Harassment Mechanisms

    Despite the various challenges we have been facing in Lebanon, we are proud t...

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    Advancing Gender Diversity through Effective Anti-Sexual Harassment Mechanisms

    Despite the various challenges we have been facing in Lebanon, we are proud to announce that women’s representation, empowerment & leadership improved across multiple dimensions in HOLDAL Group.

    According to the World Bank Case Study, and thanks to our committed shareholders and forward looking enablers, HOLDAL gender diversity results exceeded local standards.

    To view the full article, click here or copy the link: https://cutt.ly/oXU1jeI

  • A statement to refute the false accusations against Holdal Group concerning NOVALAC - Baby Milk Formula

    HOLDAL بيان لدحض الإتهامات الباطلة بحق مجموعة شركات
    NOVALAC في ملف حلي...

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    A statement to refute the false accusations against Holdal Group concerning NOVALAC - Baby Milk Formula

    HOLDAL بيان لدحض الإتهامات الباطلة بحق مجموعة شركات
    NOVALAC في ملف حليب الأطفال

    Arabic Press Release


     

    A statement to refute the false accusations against Holdal Group concerning NOVALAC - Baby Milk Formula

    English Press Release

  • Pupa Launches Rock & Rose Collection

    Pupa launches the Rock & Rose collection with the international mak...

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    Pupa Launches Rock & Rose Collection

    Pupa launches the Rock & Rose collection with the international makeup artist Federico Lucci among a fun atmosphere and colorful setting.

  • Fratelli Rossetti presents “Design at your heels”

    April 2019 – Fratelli Rossetti chose the Fuorisalone to pres...

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    Fratelli Rossetti presents “Design at your heels”

    April 2019 – Fratelli Rossetti chose the Fuorisalone to present a limited edition characterized by a heel handmade & heartmade, co-designed with Beirut designer Nada Debs. Sixty exclusive pieces in two versions – off white and red nubuck – will be available only at Fratelli Rossetti boutiques in Milan, Beirut and online.

    Nada Debs, exploring the signature craft of contemporary mother-of-pearl inlay in natural solid walnut wood, creates a unique heel featuring a zig-zag pattern. The lines of the illustration symbolize the heartbeat of Milan and Beirut, two buzzing sister cities, both creative hubs on the world design map.

    I met Nada on one of my travels to Beirut, a city that I love for its intellectual vivaciousness” says Diego Rossetti, President of the Milanese brand. “I visited her studio and became fascinated with her ability to combine design and craft, values that we shared. This is how this limited edition was born”.

    Nada Debs will also be taking over the windows design of the flagship store at 1, Montenapoleone in Milan from Friday, April 5th and throughout the following days of Salone del Mobile until Sunday, April 21 2019.

    On Thursday, April 11ththe boutique host an opening event with a DJ-set and wine tasting, starting at 6:30PM. The wine partner for the event will be Guido Berlucchi, which shares with Fratelli Rossetti the same quality-driven pursuit and Made-in-Italy qualities. During the evening it will be possible to taste Berlucchi ’61 Franciacorta Satèn, a wine that is soft, mellow and silky on the palate: an exceptional choice for an aperitif, both inside and outside the glass.

    Nada Debs is a Lebanese designer living and working in Beirut. Nada grew up in Japan, studied design at the Rhode Island School of Design in the United States and has spent significant periods of time living and travelling the world, finding connections between different cultures. In her work, each detail recalls one of her experiences. In essence, she captures the power of the human hand to tell stories that touch the heart. She calls her approach: handmade & heart made.

    Fratelli Rossetti was founded in 1953 in Parabiago, a town just outside Milan, thanks to the visionary genius Renzo Rossetti. 

    04.01.2019
  • Lacoste Brings in its New Global Retail Concept to Beirut Souks

     

    LACOSTE, the French lifestyle brand known for its ...

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    Lacoste Brings in its New Global Retail Concept to Beirut Souks

     

    LACOSTE, the French lifestyle brand known for its crocodile logo, iconic polo shirts and sport-inspired premium casual wear present a new premium store concept.

     

    As part of LACOSTE label’s strategy to elevate and reflect a stronger brand identity throughout its territories as well as continue its premiumization in its global markets, the concept firstly appeared in the UK, a market where it has seen consistent growth over the last five years and one which it sees as its major influencer market to the rest of the world, before a global roll out through 2017.

     

    “The new LACOSTE store is designed to create a unique human and customer experience. It is the synthesis of the brand and its creator, René Lacoste, in one location: the Club” explains Thierry Guibert, LACOSTE CEO. “The Club’s atmosphere is evident even before entering. Open in order to let the light in, the layout is reminiscent of a tennis court - the green concrete panel is a nod to René Lacoste’s tennis practice wall”.

    04.05.2019
  • S.T. Dupont Launches “The Wand” the First Luxury Candle Lighter

    Once our only light source by nightfall, today candlelight is a warm welcome,...

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    S.T. Dupont Launches “The Wand” the First Luxury Candle Lighter

    Once our only light source by nightfall, today candlelight is a warm welcome, a soothing presence, a fragrant accompaniment to life’s most exceptional atmosphere, during a beautiful private dinner held by Holdal Group, at the Résidence des Pins on Tuesday, November 15. Chosen for its historical significance and embodiment of the French “Art De Vivre”, and in the presence of His Excellency Mr. Bruno Foucher, French Ambassador to the Lebanon, the location played host to S.T. Dupont VIP clients who had the chance to discover the Maison’s first luxury candle lighter, “The Wand” in a unique and chic setting. Holdal Group, in celebration of soon 60 years of partnership with S.T. Dupont, launched “The Wand” for the festive season in exclusivity with their oldest partner, Milord, dating back over 50 years.

    11.15.2018
  • S.T. Dupont and Holdal Group Celebrate the Art of Fire at the Residence des Pins

    In celebration of not one but two anniversaries for S.T. Dupont; the 75th ann...

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    S.T. Dupont and Holdal Group Celebrate the Art of Fire at the Residence des Pins

    In celebration of not one but two anniversaries for S.T. Dupont; the 75th anniversary of the iconic lighter and the 57th anniversary of the brand’s partnership with Holdal Group, a private reception took place at the Residence des Pins on Tuesday, November 15.

    Chosen for its historical significance and embodiment of the French “Art De Vivre,” the location played host to a wide guest list of VIP clients, distinguished partners and media influencers who had the chance to discover a unique and chic setting.

    The event, which was framed in an ambiance of elite cigar lounge, showcased a retrospective exhibition of the lighter’s rich heritage dating back to 1941, with special emphasis on Haute Creation lighters specifically launched for the 75th anniversary It was also the ideal occasion to release the Lebanon Limited Edition set, which included a lighter, an ashtray and a cigar cutter, all engraved and numbered.

    24 Park Avenue, Karagulla Building Beirut Central District Tel: +961 1 975 444 SNBSL Building Dbaye Highway Tel: +961 4 402 156 http://www.st-dupont.com/

    11.15.2015
  • Patek Philippe Boutique Opening

    Patek Philippe Boutique was inaugurated in a specially designed garden-like s...

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    Patek Philippe Boutique Opening

    Patek Philippe Boutique was inaugurated in a specially designed garden-like setting in Foch Street at the heart of Beirut on Thursday, June 2nd by President of Patek Philippe Mr. Thierry Stern and CEO of Holdal Group Mr. Raymond Abou Adal.

     

    This boutique, which is the fruit of a 62-year long partnership between Cadrans and Patek Philippe, is a showcase for the brand admired by Lebanese watch lovers. Guests enjoyed a welcoming atmosphere as they discovered the Beirut limited edition of the World Time watch (reference 5130R), specifically designed for this occasion.

     

    Patek Philippe Boutique Beirut · 152 Foch Street · Central District · Tel. 01-975 333 · www.cadrans.com.lb   

    06.02.2016
  • Lacoste Renovated Concept Store in Dbayeh

    Lacoste Celebrates the Opening of its New Concept Store in Dbayeh

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    Lacoste Renovated Concept Store in Dbayeh

    Lacoste Celebrates the Opening of its New Concept Store in Dbayeh

     

    Lacoste celebrated the reopening of its latest concept store in a relaxed setting on Thursday, October 27. Top customers, media representatives, and influencers discovered the new retail space in Dbayeh and the latest collection while enjoying blended cocktails at the bar.

    Dbayeh’s premium concept store elevates the shopping experience with more visibility and emphasis on the different categories: sport, sportswear, Live, men, women, leather goods and accessories.  

    The store brings to life the brand’s heritage and history, focusing on building the product families and color stories that complement each other.

     

     

    10.27.2016
  • Fratelli Rossetti Renovated Store

    Fratelli Rossetti is celebrating the reopening of its boutique in ABC...

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    Fratelli Rossetti Renovated Store

    Fratelli Rossetti is celebrating the reopening of its boutique in ABC Achrafieh. The craft techniques used to create Fratelli Rossetti footwear inspired the composition, design and materials in the new concept store.

     

    The craft colouring and processing techniques used on the leather for the footwear are brought to mind by the old, faded teak flooring and the Turkish rugs, which are naturally dyed and washed out deliberately to bring out the original patterns.

     

    The handmade decorations and resins combine with the brushed concrete wall in tobacco, dove grey and chestnut hues to produce highly varied surfaces and colours. They reflect the multiform nature of craft products, which may be perfectly made but will still be full of imperfect and irregular details that make them unique.

     

    The chrome metals and the burnished brass used in the display backdrops give the boutique a sophisticated allure that is reminiscent of the superior, high-quality materials selected for Fratelli Rossetti’s craft products.

  • A. Lange & Sohne new boutique

    A. Lange & Söhne opens boutique in Beirut

    Saxon watchmaker contin...

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    A. Lange & Sohne new boutique

    A. Lange & Söhne opens boutique in Beirut

    Saxon watchmaker continues to expand in the Middle East
     

    A. Lange & Söhne, the renowned watchmaker from Saxony, Germany, is expanding its presence in the Middle East with the opening of a boutique in Beirut, Lebanon. Located in the heart of Downtown Beirut, the capital’s most famous and vibrant luxury-shopping area, the new mono-brand store is yet another milestone in the company's on-going internationalisation. 
     

    “The opening of our first boutique in Beirut is an important step in A. Lange & Söhne’s expansion strategy for the Middle East. It is both a commitment to Lange’s loyal fan base in the region and a tribute to the increasing importance of the Lebanese market for our brand,” said Ramzi Nael, Brand Director Middle East, Africa & India at A. Lange & Söhne. Since its first appearance in 1999, A. Lange & Söhne has continuously extended its presence in Middle East markets. 
     

    The shop will be operated in cooperation with long-time partner Cadrans, Maison de Haute Horlogerie, present in the market for over 40 years. “After 13 years of successful partnership, we are delighted and proud to open the country’s first A. Lange & Söhne boutique in Beirut. This is a testimony of this prestigious brand’s appeal among the city’s watch connoisseurs and its continuous rise in Lebanon,” said Raymond Abou Adal, CEO of Holdal Group that owns Cadrans.
     

    The new home of A. Lange & Söhne offers watch collectors and connoisseurs the complete experience of Saxon watchmaking artistry including the latest debuts and exclusive boutique models. Every interior design detail of the new store will reflect the watchmaker’s untiring quest for precision and perfection. The corporate colour, an elegant grey, can be found in the wood panelling. Elements made of sandstone are an indication of the brand’s origin. The material is typical of the manufactory’s surroundings, known by the name of Saxon Switzerland. A. Lange & Söhne Beirut is sure to become another embassy of Saxon fine watchmaking and a watch aficionado’s paradise.
     

    A. Lange & Söhne Beirut is located at 153 Foch Street, Central District, Beirut. Store hours are 10:00am to 7:00pm.
     

    A. Lange & Söhne Boutique Beirut · 153 Foch Street · Central District · Tel. 01-975 111 · www.cadrans.com.lb   


     

    05.26.2016
  • A. Lange & Sohne Boutique Opening

    On Thursday, May 26th Mr. Wilhelm Schmid, CEO of A. Lange & Söhne, and Mr...

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    A. Lange & Sohne Boutique Opening

    On Thursday, May 26th Mr. Wilhelm Schmid, CEO of A. Lange & Söhne, and Mr. Raymond Abou Adal, CEO of Holdal Group, inaugurated the 16th A. Lange & Söhne boutique in the world in the heart of Beirut on Foch Street. This opening represents a key milestone in the international expansion of the German watch brand and reflects the great brand appeal among watch enthusiasts in Lebanon. German Ambassador to Beirut, His Excellency Mr. Martin Huth along with VIP clients attended the event and got the chance to witness A. Lange & Söhne Head of Zeitwerk Department Robert Hoffman, demonstrating how to assemble a chronograph, an annual calendar, and a moonphase watch.

    05.26.2016
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